
Optimising Yandles’ online capabilities
Working with Yandles we produced a new website solution with an modern ecommerce platform to allow them greater control and functionality of their thriving wood, timber and woodworking machines store which has been running since the 1860s.
The website now integrates with a variety of third-party services, including their inventory management system, Khaos Control, and marketing platforms such as MailChimp and Google Shopping.
Transforming a rich retail legacy into a destination and ecommerce website, the redesigned website now showcases their historic sawmill and tool & timber shop while also serving as a home for their café and arts & crafts offerings.
In this project, we developed a range of custom features to enhance our client’s website functionality. We built a bespoke Khaos Control integration to manage stock and order processes efficiently, and implemented a custom timber calculator to simplify complex measurements for their customers.
Additionally, we integrated an events tickets system to facilitate event bookings and to improve site search performance we incorporated a live product search. We also supported flexible payment methods by integrating Klarna, Dojo and PayPal. Finally, we connected social feeds for real-time content updates and implemented a gift cards solution to provide additional customer options.
With over 160 years of heritage and a family-friendly appeal, the new website has been aimed to engage both hobbyists and trade professionals.
